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Savvy social media marketers are aware that hashtags are important for getting their message and brand(s) to the right audience. Since it was first used by Chris Messina in August 2007, hashtags have grown into one of the most important tools for driving social media reach and engagements.

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You might also like to read:

  1. 16 SEO Trends to Watch Out For in 2019
  2. 25 YouTube Stats [Infographic] For Video Marketers in 2019
  3. How Google+ Plus for Consumer (Personal) Accounts Shutdown Will Affects Your SEO in 2019 and Beyond
  4. 5 Proven Tactics to Drive Target Audience to Your New Website
  5. 44 Top Social Media Management Tools For Your Business in 2019 – The Complete List
  6. Social Media Marketing Strategy – 10 New Ideas
  7. Top 30 Social Media Analytics Tools for Business in 2019 – The Complete List

Hashtags(#) are used to achieve a similar result on all social media platforms including Linkedin, Twitter, Facebook, Instagram, Pinterest, etc.

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How HashTags(#) are Used

Hashtags are important and used for many purposes, below is a list of popular use of hashtags on various social media platforms:

  1. Reach more people.
  2. Increase brand visibility.
  3. Drive Engagements.
  4. Market or Promote Event.
  5. Get in touch with the right audience – target audience.

Although hashtags can get your message/brand in front of the right people, using the right hashtags will get you better results.

Determining the right hashtags to use can sometimes be difficult.

Hence, below is a list of what I consider to be the “Instagram HashTags: 200+ Essential Marketing HashTags for Business in 2019 – The Complete List” for your business in 2019.

How Best To Use HashTags(#)

Random use of hashtags do not get you the best result but the right use of it. The right use of hashtags encompasses

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Daily Specific

Hashtags such as #MondayMotivation, #MindfulMonday, #MCM, #TransformationTuesday, #TravelTuesday, #WCW, #WaybackWednesday, #TBT, #ThoughtfulThursday, #FashionFriday, #FlashBackFriday, #SaturdaySpecial, #SaturdayStyle, #SundayFunday, #SpotlightSunday, etc can get your message to the right set of people immediately. With Hashtag like these, you’re able to properly target social audience based on interests. For example, you can use the hashtag #ThrowBackThursday or #TBT to tag your old pictures, posts, and/or events. your

Events Specific

Programs Specific – Social Programs – Hashtags are also very important for driving visisbility and engagements for various programs and causes. For example, are you an owner or do you lead an organization that drives social impact and looking for more visibility for your posts and brands? Hashtags such as #notforprofit #impact #MDG #nonprofit #DoSomething #advocacy #changemakers, etc

Platforms Specific

Although Hashtags are uniform and work pretty much the same across various social media platforms, they can also be platform specific. For example, #instagood #instamood #instadaily #love #lovequotes #loveyourself #lover will perform better on Instagram than on any other platforms.

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200 Popular HashTags for Your Business in 2019

#love #instagood #photooftheday #beautiful #fashion #tbt #happy #cute #followme #like4like #follow #me #picoftheday #selfie #instadaily #friends #summer #girl #art #fun #repost #smile #nature #instalike #food #style #tagsforlikes #family #likeforlike #igers #fitness #nofilter #follow4follow #instamood #life#travel #beauty #vscocam #sun #bestoftheday #music #followforfollow #beach #instagram #photo #sky #vsco #dog#l4l #sunset #f4f #ootd #pretty #swag #makeup #foodporn #hair #cat #party #girls #photography #cool #baby #lol #tflers #model #motivation #night #instapic #funny #gym #healthy #yummy #hot #design #black #pink #flowers #christmas #blue #work #instafood #fit #instacool #iphoneonly #wedding #blackandwhite #workout #lifestyle #handmade #followback #instafollow #home #drawing #my #nyc #webstagram #sweet #instalove #marketing #b2cmarketing #b2bmarketing #strategy #mktg #digitalmarketing #marketingstrategy #mobilemarketing #socialmediamarketing #promotion #picoftheday #selfie #follow #followme #fashion #happy #me #cute #beautiful #tbt #photooftheday #instagood #love #1MinMillenial #30DaysOfValue #30DS #4C #4In4Challenge #5Videos #AccessForAll #AlwaysAStudent #BERHOFFNetwork #BrandIn30 #BridgeConnections #CongressionalOrder101 #ConnectingHumans #ConsciousKindness #ConversationInProgress #CVideo #DeliveringHappiness #EmbraceTheSuck #EpicDads #EpicMums #FaithThroughFire #FansOf3 #FlavorFragranceFriday #FoodScienceTrivia #FreedomClub #FunctionalMedicine #GenuineHero #GetLouder #GoalsTogether #GuestWrite #HumanSuman #InItTogether #ISpySwag #JustQ #JustStart #KiraSparks #KnowledgeIsPower #Leadership #LetsGetHonest #LinkedInCreators #LinkedInFam #LinkedInLocal #LinkedInRealConnections #LinkedInVideo #MoneyTips #MyFirstVideo #My1stVideo #MySilentVoice #MyTinyHuman #OneMinuteWeekly #OptimizeLife #Parentrepreneur #Professionalpedia #PSA #RuckThoughts #SalesFromScratch #SilentVoice #StudentsOfLinkedIn #SynergisticRevolution #TeamBuilder #Unlearn #VoiceOutSeekers #WhatWhyWho #WomenOfLinkedIn #YouAreMore #YouGotTheJob

Final note

Above are the 200+ Essential Marketing HashTags for Business in 2019. Think I missed out on any? Why not leave me a comment and I will review and add it and/or them to the list.

 

Getting the right audience on your website greatly determines how successful, or better still how much money you make from your online business. It is the number 1 key to online success.

24 Ways to Increase Website Traffic in 2019

The #1 goal of any website/blog owner is to increase his/her website traffic. Increased traffic usually translates to better brand awareness, more leads, more sales of products or services, improved profitability, and more market share or dominance.

Website traffic is an important indicator and driver of business growth. It can help you to:

  • Generate more leads and revenue growth.
  • More brand awareness.
  • More market dominance.
  • Gather insight into your audience demography to make informed marketing or business decisions.

How to Increase Your Website Traffic in 2019

Now that we have seen the importance of targetted website traffic, the question still is “how do you increase your website traffic in 2019?”

Search for the phrase “how to increase website traffic” on Google will return a result of 349,000,000 i.e. three hundred and forty-nine million results as of today.

how to increase website traffic

Also, as you’ll see from the Google Trends stats below, “how to increase website traffic” is a phrase searched for my hundreds of thousands of people almost every day.

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how to increase website traffic - google trend - digital markets journal

Any business that will succeed online must have website traffic and lots of it.

This article tries to explain why your business needs traffic, how irrelevant traffic can hurt your SERP rank or even get you penalized, and show you 24 ways to increase your website traffic in 2019.

What are irrelevant website traffic and how can they affect your SERP rank?

Irrelevant traffic is a general term that refers to visitors that have no real interest in your services, products, and/or content.

They are visitors that were referred to your website by “mistake”.

Why you should care

bounce rate - digital markets journal

Irrelevant traffic can drive your bounce rate off the roof which in turn negatively impact the SERP rank of your website.

One of the most important factors search engines use in ranking your website is your “bounce rate”.

Bounce rate is a measure of the percentage of visitors who enter your website and then leaves “almost immediately” for another website or online resource rather than continuing to view other pages within your site.

Search engines rank websites with a high bounce rate as irrelevant. It is very logical that people would move from one page of your website to another if they found your content interesting and as meeting their needs.

A big website owner with hundreds of thousands of traffic per day, irrelevant traffic might not mean much but a small business owner should take note.

In reality, you cannot guide against irrelevant traffic to your website 100% but following the below instructions will in no doubt reduce your bounce rate, increase the average time on page of your website, and increase targeted website traffic to your website in 2019.

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1. On-Page Website Optimization

On-Page-Seo - Digital Markets Journal

On-page optimization is important to website rank on SERP. On-page website optimization involves optimizing on-page parameters and content properties of a given website.

Some of the on-page parameters and content properties of your website are:

Need help with getting website traffic?

  • Title Tag.
  • Keyword density.
  • Adding the “alt” tag to website images.
  • External linking – linking to external resources.
  • Website speed.
  • Description Tag – though not a ranking factor, it’s however good for user experience.

A rock solid on-page website optimization is the way to go in increasing targetted website traffic to your business website or blog in 2019.

PS: Are you on a WordPress website? Then there are a number of WordPress plugins you can use for your on-page optimization. E.g. Yoast, All in One SEO Pack

2. Off-Page Website Optimization

Offsite-SEO - Digital Markets Journal

Optimizing on-page parameters isn’t enough to get you to the first page of search engine – especially Google that will guarantee targeted traffic.

Off-page optimization is synonymous to backlinking from other websites to your blog.

To get the most of backlinking, you should get links from websites with good domain authority and page rank.

Links from spammy websites can get you delisted or even penalized by Google.

Backlinks are and remain one of the most important ranking factors and having lots of them pointing to your website will undoubtedly get you to Google #1 thereby resulting in targeted traffic.

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3. Social Shares

social share counter digital markets journal

Social signals are important to website rank. 

It is believed that people mostly connect with others with similar interest and likes.

Positioning social share buttons on your content (especially at the top, bottom or both) provides an easy way for your website visitors to share your website content with their friends (who might have similar interests as your website visitors) on various social media platforms.

For maximum exposure, I recommend that you add Linkedin, Facebook, Twitter, Instagram and YouTube share buttons on your website.

A number of other social media share buttons you can add to your website are those that lead to Tumblr, StumbleUpon, Digg, etc.

Social shares are easy and very simple ways of getting free referrals from other people who found your website interesting.

4. Google and Bing Paid Ads

Google Ads Bing Ads - Digital Markets Journal

Getting online relevance fast is important for new websites and one of the ways to get immediate traffic is from search engines is through paid advertisement.

Paid advertisement is the practice of paying search engines, for example, Google and Bing, and other third-party search engine sites for the purpose of sending traffic to your website.

Business owners want to be very strategic with their paid campaigns in that it can be very expensive if not properly planned, managed and executed.

Google and Bing Ads are excellent ways of getting immediate website traffic to your website.

5. Signup for Google My Business Page

google business page digital markets journal

Google My Business page is a local business listing page.

Creating a Google My Business page for your business is a sure way of getting noticed on Google very quickly.

Google My Business page allows you to set up opening and closing times of your business, add your social media pages, your website address, business description, reviews, etc.

Google My Business Page is an excellent way of getting the right kind of traffic to your website.

Signup for Google My Business Page Here

6. Create Bing Places for Business Account

bing place for business digital markets journal

Like Google My Business page, Bing Places for Business is also an amazing place to register your business.

Bing places for business is quite robust but is available in fewer countries as Google.

Bing Business page also allows you to set up opening and closing times of your business, add your social media pages, your website address, business description, reviews, etc.

Signup for Bing Places for Business

7. Make Your Website Pages Responsive

responsive-web-design-digital markets journal

Responsive Web design (RWD) is a Web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices.

For example ios, android, windows, and mac os devices.

Since Google started mobile indexing, the more responsive your website is, the better its chances of making it to Google #1 for relevant keyword search.

Ranking #1 on a search engine for relevant keywords is the surest way of increasing your website traffic in 2019

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8. Create Valuable Content

content is king - digital markets journal

Ever heard the phrase “content is king”?

Since the emergence of inbound marketing, online marketing has moved from “promoting” products or services through “ads” to forming relationships with your website visitor before turning them to your customers.

Here my philosophy about content: “good content is what gets visitors to your website, better content is what keeps them coming back”.

Fresh valuable content can also be very helpful to your website in that it can reduce your bounce rate, increase the average time on page of your website visitors, improve your CTR which ultimately will drive traffic to your website by improving your web visibility.

9. Submit Your Website to Google

google webmaster tools - digital markets journal

Submitting your website to Google via the Google webmaster tools should be the first thing you with a new domain.

Google webmaster tools is very useful in that it makes Google index your website pages very quickly. Also, you are able to submit your website’s sitemap.xml file that updates your links for proper indexing by Google search engine robots.

10. Add Push Notification to your website

Website Push Notification - Digital Markets Journal

Push notification provides an easy way to retarget your audience which in turn increases the number of returning customers to your website.

All it takes to add push notification to your website is to install some simple plugins (if your website is on a CMS website) or script on your website.

With this, your visitors are able to subscribe to receive updates on the most recent articles on your website.

Examples of free tools you can use are: OneSignal and Subscribers

11. Submit Your Website to Bing

bing webmaster tools - digital markets journal

Like Google Webmaster Tools, Bing webmaster tools is also an indexing tool for the Bing search engine.

Bing webmaster tools is also very useful in that it makes Bing search engine index your website pages very quickly.

Also, you are able to submit your website’s sitemap.xml file and monitor varieties of other website properties and link analysis.

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12. Remove Dead/Broken Links from Old Content

broken link - digital markets journal

Broken links are dead-links that aren’t good for Search Engine and also for readers. 

Search engines crawlers hate broken links, which might end in low ranks in SERP and fewer traffic to your website.

Broken links are common in old content due to the fact that the external links in your content might be dead/broken.

Removing dead/broken links from your website improves your SERP ranking which in turn translate to more traffic.

13. Go HTTPShttps - digital markets journal

 

In August 2014, Google released an update where they announced the https was a ranking factor.

HTTPS used to be a lightweight ranking factor affecting only 1% of Google’s search queries in 2014.

Read part of the article:

…a very lightweight signal — affecting fewer than 1% of global queries, and carrying less weight than other signals such as high-quality content— while we give webmasters time to switch to HTTPS

This has now evolved and is a heavy ranking factor for all search queries.

For example, searching for any keyword on Google will return websites with https on google and on other search engines.

Want more traffic? Go https://

14. Improve on Your Website Speed

website speed digital markets journal

Improving your website speed is not only a ranking factor but also enhances your user experience.

Website visitors generally expect your website to load in 5 seconds or less and anything more than that generally sends people off your website.

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15. Write Very Long Content

content is king - digital markets journal

MOZ did an extensive on over 90 ranking signals research a few years back and they found out that very long and comprehensive content tend to rank better on SERPs.

This could be because long content makes people stay longer on your page and reduces the bounce rate of your website.

Hence you want to do this to get to Google #1 for relevant keywords.

16. Optimize for Long-Tail Keywords

There are literally two types of keywords; long-tail and short-tail keywords.

For example, “digital markets Journals in Winnipeg” can be said to be a long-tail keyword but “digital markets” is a short-tail keyword.

Short-tail keywords are more difficult to compete for. This is because big organizations with better brands must have been competing for those keywords.

Optimizing for long-tail keywords is the way to rank quickly on Google for small business owners or new website owners.

17. Land A Publication Column

How does landing a publication column direct traffic to your website? 

Publications/News websites usually have good domain authority and page rank. Getting backlinks from publication/news websites is a good way of getting good link juice back to your website which gives you better rank on search engines. 

18. Engage on Reddit

Reddit is a social news aggregation, web content rating, and discussion website. Registered members submit content to the site such as links, text posts, and images, which are then voted up or down by other members.

Engaging your connections on Reddit can also give you free referrals.

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19. Supercharge Your Website via Quora

quora - digital markets journal

Quora is such an amazing platform to get free traffic from. 

Quora is a question-and-answer website where questions are asked, answered, edited, and organized by its community of users in the form of opinions.

Answering questions on Quora is an excellent way of positioning yourself a leader in your field.

You are also able to add links back to your website from answer questions or in your own articles.

20. Drive Traffic To Your Website From Forums

Forum posting simply means writing new threads or replying to old one in forums and bulletin boards in order to get good inbound links to your website or blog.

The way to go about it is to first research for top forums or bulletin boards in your country, sign up on a number of them and start getting involved by posting new topics or answering old ones.

Top 50 forums to get quality inbound links to your website is a good place to start.

The rule of thumb that ensures good success here is to engage moderately and in a sincere manner and avoid spamming.

Many forums and bulletin boards have moderators that can ban you temporarily or sometimes permanently if they suspect that you are not on their platform to genuinely contribute so you want to be careful with your forum posting.

21. Drive Traffic From YouTube

YouTube is the second biggest search engine as of today with over 1.9 billion active users.

YouTube is a very strong avenue to get free website traffic. 

How do you get free traffic from YouTube?

  1. Sign in to YouTube with a Google account
  2. Create a YouTube Channel
  3. Optimize your YouTube channel by adding a description, website link, clip art, etc.
  4. Make your Videos
  5. Encourage your viewers to subscribe to your channel so they may get new videos from you as you upload them.

Follow the above simple steps and grow your traffic.

22. Build Email List

Of all the inbound marketing tactics there are, emails have the highest conversion rate. Not only does it have a high conversion rate, but as you build up your list you can continually monetize it by pitching multiple products.

With your email list, you can easily retarget your subscribers, providing them with new updates and promotions.

Like to get more users to your website? Build your email list.

23. Use Facebook, WhatsApp, and Instagram Stories to Your Advantage

Social stories are excellent ways to keep in touch with your users and to drive traffic to your website.

Follow the below steps to take advantage of social stories:

  1. Develop an offer to exchange for Opt-ins.
  2. Create insta stories using visuals. You can use Easil, WordSwag or Canva to design compelling stories.
  3. Optimize stories with CTA Links and Location Sticker.
  4. Amplify Content Reach via Story Ads and Highlights.

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24. Add Forum to Your Website

An Internet forum, or message board, is an online discussion site where people can hold conversations in the form of posted messages.

They differ from chat rooms in that messages are often longer than one line of text, and are at least temporarily archived.

Forum and discussion boards keep people interested in your topics coming back to your website.

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Conclusion

Getting targetted audience to your new website is not as difficult as many think, however it requires some amount of time and dedication.

This is because your website requires some time to get crawled by search engine robots.

The above are my top 24 tactics of getting the targetted audience to your new website.

These are the strategies I have used on several occasions to get target traffic to my websites and they seem to always work.

Do you have any questions or other techniques you like to recommend?

Please feel free to share in the comment section.

Lastly, do you have friends who might be interested in this article? How about you share it with them?

 

Aside from web analytics and reporting, managing your personal/business activities on social media can be a daunting task. The 44 top social media management tools to consider in 2019 – The complete list helps simplify your social media marketing efforts.

Managing social media presence entails the following:

  1. Content (Videos, Graphs, Animations, Texts) Creation
  2. Post Scheduling
  3. Managing Post Engagement
  4. Analytics
  5. Reporting
  6. Managing Mentions
  7. Etc. and staying on top of your game, especially when you are managing social media accounts of businesses on multiple platforms can be very difficult.

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Social media management tools

Below are the 44 top social media management tools to consider for your business in 2019. Combining these tools with the information I shared in 16 SEO Trends to Watch Out For in 2019 will in no little way help you on your digital marketing journey in 2019

1. Hootsuite

Free signup – Premium Membership

Hootsuite is undoubtedly the biggest social media management tool available as of today.

This all-in-one platform that allows you to curate and schedule content, measure your social ROI, run social media ads, and so much more.

One of the good things about Hootsuite is that it helps you monitor ROI on multiple social media platforms seamlessly. It also makes analytics and reporting very easy.

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2. Buffer

Free and Paid Membership Packages

Buffer Publish is a social media scheduling tool, which enables you and your team to create, collaborate, schedule, and publish content to your social media sites.

Buffer also has a built-in analytics and reporting system which allow you to track the performance of your social content. Features like the Posting Schedule, Image Creator, Link Shortening and Tracking, Tailored Posts Composer, and the Browser Extension, make scheduling your social media posts a breeze!

Buffer currently supports Facebook, Instagram, Twitter, LinkedIn, and Pinterest.

3. Audiense

Understanding your audience is important to social media marketing success. Identifying relevant audiences, discovering amazing actionable insights are key to determining the best approach or strategy to your online campaigns. Audiense (formerly SocialBro) is a tool that provides a wealth of social media insights in these areas.  It helps marketers create segments, understand audience behavior, optimize engagement, and track and report both organic and paid campaigns in detail.

My take is that there is no other tool that rivals Audiense in these areas.

4. Sprout Social

30 Days Free Trial – Premium Membership

Similar to Hootsuite, Sprout Social is also a social media management tool with some extras such as Social CRM, Advocacy and Influencer Management, Workflow & Collaboration Tools, Social Listening, etc.

Social Sprout is one of the few social media management tools with built-in CRM tools which also happens to be their USP.

Another thing to note about Social Sprout is that the platform is developed to handle engagements and I strongly believe that it is the best social media management tool.

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5. quickmeme

Either you like them or not, memes have come to stay. Memes are some of the most viral content out there and quickmeme is a great platform for creating ’em. quickmeme allows you to create memes for your social media posting in a few clicks. Very robust and intelligent application to consider for your social media management in 2019.

6. Sendible

Sendible is a powerful social media management solution that makes it easy to SEM’s, corporate marketing teams and digital agencies to promote, analyze and track their brands across all social media platforms.

Sendible supports Facebook, Twitter, Linkedin, Google Plus, Instagram and Pinterest.

Sendible has some impressive integrations with other vendors such as Canva, Royalty-free image search, and YouTube search.

Another thing to note about Sendible is that it is developed for businesses of any scale.

7. Social Pilot

Social Pilot is a social media automation tool. It has important features such as post scheduling and analytics.

In terms of analytics and reporting Social pilot only supports Facebook, Twitter, Pinterest, and Linkedin at this time.

What makes Social Pilot unique is that it curates content from many sources on the internet thereby making content creation easy for you.

8. SocialRank

SocialRank is a social tool which supports Twitter and Instagram. Basically, the tool helps you to easily manage your followership on those platforms i.e. Instagram and on Twitter.

The most important thing about SocialRank is that it makes it easy for brands to easily identify their most engaging followers which is a great thing.

9. LikeAlyzer

LikeAlyzer is an amazing analytics tool helps you to effectively analyze your activities on Facebook. Also, LikeAlyzer has an effective recommendation and benchmarking tools that make Facebook management very easy. One more good thing about this tool is that it is free 100%.

10. Friends+Me

Friends+Me has a strong focus on Google+ but also allows you to schedule and post your content to other social platforms (except Instagram).

Friends+Me uniqueness lies in its compatibility with Google+. If you need a tool to manage your Google+ pages then you need not look any further.

11. Crowdfire

Crowdfire is a scheduling tool that does the following: content creation, content publishing, content management, analytics & reporting and mentions. Crowfire also suggests relevant articles for you from very sources on the internet.

One of the things Crowdfire does excellently well is that it lets you connect your blogs, YouTube channel, and online shops and will create social media posts for every update you have on your sites.

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12. Meet Edgar

Meet Edgar is the first social media management tool that I used. The tool akes a creative new approach to social media sharing. The idea is that you just have to create a library of content with various categories and add time slots with a specific category (or a random category). Edgar will automatically fill up those time slots with the content in your library.

Edgar is a 100 percent social media automation software that does what no other tool does in the social media marketing/management niche.

13. Post Planner

What I like most about post planner is the smart way in which it curates top performing posts that resonate with your brand from all over the web.

In lieu of the above, Post Planner also help you drive engagement in ways you could never have imagined. Post Planner sometimes increases your engagement by over 250%.

Asides curating top relevant posts from the internet, it also allows you to schedule posts and monitor your social mentions. It’s a top tool for your social media management team.

14. WordSwag

WordSwag is an amazing tool that makes it possible for you to add text to your photos in a matter of seconds. It literally makes your photos come alive.

The beauty of this amazing tool is that it has a mobile application with which you can turn your ideas, quotes, and content into attractive graphics that can be shared on Facebook, Instagram, and anywhere else on the internet.

In less than five minutes you have a high quality and visually appealing graphic that will make your followers think you have a graphic designer on call.

15. Tailwind

Tailwind is a social media management tool for Pinterest and Instagram. Apart from helping you schedule posts, monitor conversations, and measure results, Tailwind provides recommendations for improving your Pinterest and Instagram performance.

One of the unique things about Tailwind is that it has a browser extension that lets you easily create multiple posts from any site with one click – even repins on Pinterest and on Instagram.

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16. Later

Later is the first-to-market Instagram scheduler. Later (formerly Latergramme) has grown from a simple Instagram tool to the #1 visual marketing platform for Instagram, Facebook, Twitter, and Pinterest. Now with over 2 million users globally, Later is a member of the Instagram Partner Program and a Pinterest Marketing Partner.

Later helps streamline your social media strategy so you can set yourself up for more sales and success. Features focus on visual scheduling, media management, marketing, and analytics.

17. CoSchedule

CoSchedule is more of a social media project management tool and remains one of the biggest out as of today. CoSchedule helps you manage many aspects of your marketing. With CoSchedule, you can manage and collaborate with your team to create your social media posts, content, events, and tasks.

It is great for marketers who want to organize all their projects (social media, content, events, emails, etc.) in one place.

18. Sprinklr

Sprinklr is a full social media marketing software that helps you do marketing, advertising, care, sales, research, and commerce on Facebook, Twitter, LinkedIn, and 21 other channels globally – all on one integrated platform

Sprinklr’s USP lies in the fact that it helps enterprises connect, engage and serve their customers better on multiple social platforms thereby helping businesses retain existing customers as well as create new ones.

19. Oktopost

Oktopost is a social media management platform created for B2B enterprise companies. With Oktopost, B2B marketers can schedule large volumes of social content across multiple networks, track valuable business performance metrics, and integrate social data with their entire marketing ecosystem.

In a nutshell, it’s a one-stop-shop for B2B enterprises.

20. Falcon.io

The platform for every kind of social media marketer

Falcon.io combines social media management, engagement, analytics, and customer experience management in one simple platform.

Falcon.io makes social media management very easy.

21. Social Hub

Social Hub prides itself as the simplest social media management tool as of today and it provides support for only Facebook at this time.

Social Hub not only helps in providing content for your facebook posting but also helps you to quickly setup Facebook ads just by one click.

When it comes to Facebook management, Social Hub remains #1.

22. Social Flow

Data-driven social media management, marketing, and publishing

Social Flow is a social media publishing and advertising tool used by many top publishers such as The New York Times, National Geographical Channel, and Fast Company. Using Social Flow, Fast Company was able to increase their Facebook shares by 30 percent.

23. NUVI

NUVI was built on the principle of creating engaged brand communities. NUVI is an award-winning enterprise software built to help businesses achieve social media marketing success.

NUVI provides real-time social media insights to help you make decisions on your social media strategy. It also provides you with the tools to publish and engage on social media efficiently.

24. SocialMention

Social Mention is a real-time social search and analytics tool. Do you want to monitor trends and best performing tweet on the go? Use social mention. The application has an easy to use interphase which allows you to search for different variables in one click.

What sets Social Mention apart is its simplicity and ease of use.

25. MavSocial

MavSocial combines social media management and social media project management functionalities in that it allows you to listen, analyze, monitor, schedule posts as well as to collaborate with your marketing team.

MavSocial makes all aspects of your social media marketing; from content creation to engagement monitoring and post scheduling, etc seamless.

26. Radian6 (now part of Salesforce marketing cloud)

For advanced social media listening, I recommend Radian6, who have – in my opinion – the most robust feature set and product development roadmap of all the widely available social listening platforms.

Radian6 is now part of Salesforce cloud marketing.

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27. Tweetreach

I’ve never come across any other application like Tweetreach. Type in a keyword, hashtag, or username on Tweetreach and it will return a snapshot of social media analytics including reach, exposure, activity over ten days and also contributors to the topic. Specifically for profiles, you can also see a Twitter timeline and most retweeted tweets.

Tweetreach makes competitors analysis/research very easy and seamless.

28. Agora Pulse

Agora Pulse is a social media management tool that supports Facebook, Twitter, Instagram, Google Plus, Linkedin and YouTube.  Agora Pulse also supports scheduling, responding, and reporting features.

29. Tweetdeck

Tweetdeck was the first twitter tool I ever used. Tweetdeck, owned by Twitter, is a fully-featured dashboard for Twitter. Tweetdeck allows you to organize your twitter account(s), notifications, messages, etc in very simple columns. A great tool for Twitter enthusiasts.

30. BuzzSumo

Buzzsumo is a very good tool that helps you determine the best performing content and influencers on social media. The ability to quickly identify what content is working well in any niche is one of the great features of this tool.  BuzzSumo also helps you in analyzing your competitor which is more reason you should have it on the list of your social media management tools in 2019.

31. Mention

Mention is a social media and web monitoring tool. The media monitoring tool provides real-time alerts for a company’s keyword and allows users to monitor millions of sources in real time and in 42 languages. Mention can be accessed from a mobile app or the web-based app.

Mention is one of the best ways to monitor your brand across the web and social media. It monitors a multitude of channels in real time to provide users with live updates about their brands and features competitive analysis, influencer finds, and automated reports.

32. eClincher

eClincher is another social media management tool that allows you to schedule post and manage post engagements as well as social monitoring and listening.

One of the things that give eClincher the edge above others is the “auto post queues” feature of the app that enables you to recycle and post your best performing posts.

33. Klear

Klear is an influencer marketing system that helps you find social media influencers in any field just with a few clicks.

It is regarded as the most sophisticated influencer search engine out there. With Klear, you can easily find influencers in any category and location in the world across Instagram, Twitter, Youtube, and Blogs.
Built for influencers.

34. Keyhole

Keyhole is a hashtag tracking tool which supports Facebook, Twitter and Instagram. It allows you to understand how millions of people engage with your brand, campaigns, and influencers across social media and the entire world wide web.

35. Qwaya

Qwaya is built for Facebook and Instagram Ads. I always say that if you’re doing Facebook advertising without Qwaya, then you’re not doing it right. It opens Facebook and Instagram advertisers to a whole new world of possibilities.

36. IFTTT

IFTTT is a beauty.  This tool is pure innovation; a FREE tool that gets all your apps and devices talking to each other. An automation tool that supports a ton of different social media apps. It allows you to link multiple apps to automate tasks like saving Instagram posts to Google Drive, keeping profile pictures in sync across platforms, or saving Tweets to a Google Drive spreadsheet. The possibilities are boundless.

37. Zapier

Zapier is another superb automation tool you should have in your top social media management tools for your business in 2019. It acts as a bridge between web apps. Zapier can automate up to 1000 apps across the internet and seem to be the biggest player in this niche. Zapier helps any social media marketer work more efficiently.

38. Wishpond

Are you a digital marketer or an agency that help businesses get results from social media? Then Whispond your one-stop-shop for getting social media leads. I refer to it as the mother of all Social Media Funnels. The beauty of this tool is its integration with major CRM, Automation, Webinar, SMS, and Analytics tools out there. Sign up with them to have a feel of the application.

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39. Tweeps Map

Tweeps Map is geo-targeting twitter analytics and management tool which I also consider as the best geo-tad twitter tool available for a digital marketer today.  With TweepMap, you’re able to see where your followers are located. With this information, you re able to save time and increase fan involvement with location focused, straightforward actionable content. The best there is.

40. Backly

Backly is perfect for marketers, agencies, online businesses and just about anyone who is looking to get more out of their social accounts. You’ll instantly be able to convert more of your followers into revenue.

Backly allows you to create high converting messages to promote your own site. Use it to drive traffic to any page of your choices such as your latest blog post, sales page or an affiliate offer. You can create various types of messages such as floating banner bars, lightbox popups, single & double step slide-ins + you can even create your own with custom code.

Backly is lit.

41. Foursixty

Foursixty is built for Instagram. Foursixty help turn your Instagram content into shoppable galleries for your online store and other channels, it also tracks influencers and gifting programs, secure the rights to UGC, and give you access to advanced Instagram insights and analytics.

42. Followerwonk

I’ve worked with a lot of twitter analytics tools in the past but I am yet to come across any as robust as Followerwonk.  Followerwonk helps you dig deeper into Twitter analytics to determine who your followers are, where they are located and what they like tweeting.

It also helps you connect with new influencers in your market niche. Its most important feature I believe is its analyze feature – which integrates with Buffer – tells you exactly when to post your most important updates for exposure.

43. Narrow

The thing I like about Narrow is that it lets me interact with Twitter users that are talking about subjects relevant to the audience I want to attract.

It a platform that lets you scale my Twitter account intelligently. Rather than sitting at your computer, manually following everyone that tweets with a hashtag that I find relevant, Narrow automates the entire process and lets you stay focused on providing relevant content for my audience.

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44. Read on

Thank you for taking the time to read my blog on the top social media marketing tools for your business in 2019.

Although the above is a list of what I consider to be the topmost tools for your social media marketing efforts, I also understand that this list cannot be exhaustive as the social media is vast and recent growth analysis shows that the sector will continue to grow with new technologies developed on a daily basis.

That said, I like to read your comment(s) so kindly leave me a note down in the comment area if you think I did a great job on this blog, missed out on a tool you feel I should add or if you have any other thing you like me to note.

Ciao